Visitor economy primed to drive future demand with NSW Government support

Mudgee’s visitor economy will be boosted by a share in $5.5 million worth of NSW Government grants to support product development, marketing programs and business events.

More than $155,000 has been allocated to a quartet of projects in the region, with the funding, designed to create jobs, enhance visitor experiences, promote NSW regions as ‘must-visit’ destinations, and stimulate new business event activity that will collectively generate tens of millions in visitor expenditure.

Blue Wren Farm will receive $146,980 towards the cost of a $740,000 project to create ‘The Barn’, a premium food and beverage experiencing showcasing regional wines and produce.

Ezyride Mudgee will get $10,000 to upgrade seven of its E-bikes, which are used by tourists and locals alike to see the sights and sounds of the town.

Member for the Dubbo electorate Dugald Saunders said the grants will provide a huge boost to Mudgee’s visitor economy and put businesses, event owners and the region on the front foot to attract future visitors.

“These grants are all about generating future demand for our area as a preferred place to visit, for business or leisure,” he said.

“Whether it’s to develop an entirely new tourism experience or upgrade current offerings, these grants will ensure our region flies out of the starting blocks with confidence when restrictions end and travel resumes.”

Businesses involved in the NSW visitor economy that are affected by the COVID-19 related restrictions may also be eligible for funding through the Commonwealth and State Government’s $5.1 billion support package announced on Tuesday 13 July.

For more information about all support available to businesses, go to Service NSW: www.service.nsw.gov.au.

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